Thursday, 7 April 2016

Maruti Suzuki felicitates Mumbai-based women drivers

Under the ‘Unnati’ program, Maruti Suzuki India Limited (MSIL), in partnership with Priyadarshini Taxi Service, has felicitated 10 Mumbai-based women who have successfully completed their professional driving training course
Maruti Suzuki India Limited (MSIL) has awarded 10 full-time Mumbai-based women drivers from Priyadarshini Taxi Service for completing their professional driving training courses. The training program was organised under the ‘Unnati’ initiative that was started by MSIL in November 2015. With this initiative, the company plans to teach safe driving skills, encourage driving as a profession and add to the professional workforce of India.

The first batch of the professional driving training course included 10 full-time women employees of Priyadarshini Taxi Service. The agenda of the taxi service company is to fulfil the needs of women drivers on call and develop a safe environment for travelling women, by women. The selected women drivers, who are economically less privileged, were provided training for professional safe driving in the city.

Speaking on the occasion, Mahesh Rajoria, AVP Maruti Suzuki said, “Unnati initiative is very close to our hearts. With an objective to impart driving skills, the initiative encourages beneficiaries to take up driving as a profession and earn their livelihood and live with dignity and respect. We are happy to partner with Priyadarshini Taxi Service for this initiative in Mumbai. These women here are the brand ambassadors of Unnati and their success stories will be motivating for others.”
Maruti Suzuki felicitates Mumbai-based women drivers

The other aspects that are covered under the ‘Unnati’ initiative are behavioural aspects with training in soft skills, customer relations, time management, etiquettes, financial management etc. The training program has been formulated with the consideration of the candidate’s background. MSIL plans to train more than 3,000 people from around the country under the Unnati initiative in a period of one year.

MSIL had invested around Rs 30 crore in the FY 2015-16 towards road safety and driving training. With this program, the company has setup no lesser than 365 Maruti Driving Schools and six Institutes of Driving and Traffic Research (IDTR) across the nation. The ‘Unnati’ program, since its inception, has been carried out in cities like Bengaluru, Delhi/Gurgaon, Hyderabad and Jaipur.

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